Craig has been helping high-growth technology companies scale for nearly 30 years. As SVP of Operations at Groove, Craig heads up Finance, Legal, GTM Operations, and other initiatives designed to accelerate the company’s growth in the US and internationally.
After starting his career as an analyst at Oracle during a period of rapid growth, Craig spent nearly a decade at Apple, where he managed revenue operations as the company grew exponentially with the launches of the original iPod, iPhone, and iPad.
After Apple, Craig spent six years as vice president of revenue operations at Jasper, where he helped it scale from a small Sequoia-backed SaaS IoT start-up to a successful enterprise tech company that was acquired by Cisco for $1.4 billion.
Most recently, Craig served as vice president of revenue operations at SaaS internet intelligence company ThousandEyes. During his five-year tenure, Craig brought on Groove for sales engagement and successfully scaled the company’s go-to-market operations, resulting in a $1 billion acquisition by Cisco.
Craig holds a BS in Business from the University of Arizona and a Finance MBA from Santa Clara University.