February 26, 2021
INDUSTRY NEWS Converged and confused When it comes to movies, Dazed and Confused launched the career of Matthew McConaughey and gained widespread acclaim as one of the finest teen comedies ever made. When it comes to SalesTech, “converged” and “...
February 19, 2021
INDUSTRY NEWS Any way you want it, that’s the way you need it Journey was more renowned for filling arenas than sales strategy, but their rock anthem “Any Way You Want It” provides excellent advice for how sellers should view the buyer’s journey. ...
February 12, 2021
INDUSTRY NEWS Salesforce embraces remote possibilities We could plan on being back in the office by spring 2021, experts said. No later than late summer, they corrected themselves a few months later. Now there are whispers that many companies won’t be ...
February 5, 2021
INDUSTRY NEWS Salesforce’s vertical strategy gains velocity When looking at sales charts, upward vertical lines are way better than horizontal ones. If Salesforce’s new Chief Product Office is any indication, the CRM juggernaut seems to think the same ...
January 29, 2021
INDUSTRY NEWS B2B sales targets for gender diversity are way off Close your eyes. Now imagine a B2B salesperson. How many of you pictured a man? Exactly. And that’s a problem. Women make up half of the global workforce, yet less than a third are taking...
January 22, 2021
INDUSTRY NEWS Work harder at charters “Charters.” Ah yes, the air travel method of choice for Kardashians, Fortune 100 executives, and other well-healed individuals. While renting a luxury jet might be out of your reach, you are most certainly in a ...
