Categorized in The Closer

Converged and confused

INDUSTRY NEWS Converged and confused When it comes to movies, Dazed and Confused launched the career of Matthew McConaughey and gained widespread acclaim as one of the finest teen comedies ever made. When it comes to SalesTech, “converged” and “...

Any way you want it, that’s the way you need it

INDUSTRY NEWS Any way you want it, that’s the way you need it Journey was more renowned for filling arenas than sales strategy, but their rock anthem “Any Way You Want It” provides excellent advice for how sellers should view the buyer’s journey. ...

Salesforce embraces remote possibilities

INDUSTRY NEWS Salesforce embraces remote possibilities We could plan on being back in the office by spring 2021, experts said. No later than late summer, they corrected themselves a few months later. Now there are whispers that many companies won’t be ...

Salesforce’s vertical strategy gains velocity

INDUSTRY NEWS Salesforce’s vertical strategy gains velocity When looking at sales charts, upward vertical lines are way better than horizontal ones. If Salesforce’s new Chief Product Office is any indication, the CRM juggernaut seems to think the same ...

B2B sales targets for gender diversity are way off

INDUSTRY NEWS B2B sales targets for gender diversity are way off Close your eyes. Now imagine a B2B salesperson. How many of you pictured a man? Exactly. And that’s a problem. Women make up half of the global workforce, yet less than a third are taking...

Work harder at charters

INDUSTRY NEWS Work harder at charters “Charters.” Ah yes, the air travel method of choice for Kardashians, Fortune 100 executives, and other well-healed individuals. While renting a luxury jet might be out of your reach, you are most certainly in a ...